The more specific you are, the more accurate my response.
Brand Suite
For your full Brand Suite
The Brand Suite includes brand strategy, a creative direction moodboard, 3 logo concepts with 3 rounds of refinement, primary + simplified + monochrome logo variations, pattern design + custom brand icons, a brand dossier, color palette, type system, imagery direction, brand board, web + print logo files, and 3 custom social media templates. The questions below help shape it to you.
Business or brand name *
What does your business do? *
In your own words — a couple sentences is fine.
Why does it exist?
The mission, the reason, the deeper why. This shapes the strategy work.
Who are you for?
Your ideal client or customer — be specific.
Three words that describe how you want the brand to feel *
Aesthetic references
Pinterest boards, websites, brands, photographers, or visual references whose feel resonates with you. Links welcome — these inform the moodboard.
Symbols, motifs, or imagery meaningful to your brand
Anything that should be considered for the pattern + custom icon work — a flower, an architectural detail, an animal, a shape, a story element.
Anything that must be avoided?
Colors, shapes, styles, typefaces, or aesthetics that don't fit your brand at all.
Existing brand assets (if any)
Are you working from scratch, or do you have an existing logo / colors / fonts to evolve?
Select...
Starting from scratch — no existing brand
I have a logo I'd like to refresh
I have partial brand elements (logo + a couple colors)
I have a full brand I'm rebuilding entirely
Imagery / photography style
For the brand imagery direction — examples of photography or art direction that fits your brand.
For the 3 custom social media templates — which post types?
The Brand Suite includes 3 social templates. Which 3 would be most useful to you?
Social Media Templates
For your content system
How many template variants do you need?
What types of posts will these be used for?
Do you have an existing brand identity to design within?
Select...
Yes — I have full brand guidelines
Yes — partial (logo and colors)
No — I need design direction too
Illustration
For custom illustration work
What will be illustrated? *
Style references
Names of illustrators or specific examples whose style you love.
Single piece or series?
Select...
Single illustration
Series (2–5 pieces)
Series (6–10 pieces)
Larger system (10+)
Where will it be used?
Landing Page
For a single focused page
What product, offer, or event is being sold? *
Is your copy ready?
Select...
Yes — copy is finalized
Mostly — rough draft
No — I need help with copy too
Platform
Select...
Shopify
Showit
Squarespace
WordPress
Webflow
Other / unsure
Integrations needed
e.g. email capture (which platform?), checkout, scheduling, analytics.